All programmes > Course: International Business Strategy

International Business Strategy (B-KUL-D0M19B)

6.0 ECTS English 39.0 First termFirst term Advanced Cannot be taken as part of an examination contract
Sleuwaegen Leo (coordinator) |  Sleuwaegen Leo
POC Engelstalige Masters FEB

Aims

The course provides strategic analysis for understanding the behaviour of the modern corporation in a rapidly changing technology-based global environment. The focus of the course is on conceptual models that are essential for understanding strategic management practice. Many of the concepts will be presented from a European perspective.  The course objectives are:
- to develop understanding of the principles and concepts underlying international business and strategy formulation;
- to develop the ability to apply theoretical and empirical contributions in academic research to real world cases;
- develop skills in searching for, and making good use of, publicly available information on firms, countries and industries;
- develop a critical scientific attitude, i.e. the ability to formulate research questions and conduct research both independently and in team. 

Previous knowledge

- Basic knowledge of microeconomics. 

- The course D0M23B International Management, taking place in the second semester, could be recommended as complementary to this course.
 

Course material

Text book
Articles and literature
Slides, transparencies, courseware
Toledo / e-platform

Is also included in other courses

Activities

6.0 ects. International Business Strategy (B-KUL-D0M19a)

6.0 ECTS English 39.0 First termFirst term
Sleuwaegen Leo
POC Engelstalige Masters FEB

Content

Introduction: recent trends in globalisation
Introduction to the major new developments in the theory of the firm (commitment, transaction costs, incentive schemes..) and  how these developments can be applied to the MNE.
Why and how do firms invest in other countries?
How to reduce the risk of failure of innovations in global markets where innovation is an important component of MNEs long-term strategy. Which entry modes should be selected to reduce the risk of failure when entering new markets?
Globalisation and strategies of MNEs: cross-border M&A
Analyzes the recent wave in mergers in response to market deregulation and globalisation.
Globalisation and strategies of MNEs: international alliances
Specific topics related to technological collaboration, alliances

Description of learning activities

Lectures, guest lectures, as well as short assignments and case presentations by student teams

Course material

Textbook:  Charles W.L. Hill ,International Business. Competing in the Global Marketplace. Eighth Edition, Mc Graw Hill Higher Eductation, 2011, NY

Evaluation

Evaluation : International Business Strategy (B-KUL-D2M19b)

Mode of evaluation : Written
Category : interim evaluations plus final examination during examination period
Type of evaluation : Closed book, Paper, Self Assessment/Peer Assessment

Explanation

Determination of grades
* The grades are determined by the course holder(s) (titularis), as announced via Toledo and the examination schedule. The result is computed and expressed as a whole number on a scale of 20.
 
The final grade is a weighted score: 
- Written assignments and active class participation counts for 25% of the final grade, the final exam counts for the other 75%. 
 
Evaluation third examination period
* During an academic year, the student has 2 chances to participate to the exam: a first time during the first or second examination period, according to the semester of scheduling, and a second time during the third examination period.
* The characteristics of the evaluation of the third examination period are similar to those of the first or the second examination period.
- Also in the third examination period, the (group) assignment is part of the final grade.
-Due to the characteristics of the assignment, the same grade of the first/second examination period will be copied to the third examination period

Evaluation assignment
*Deadline: Term of deliverance and deadline will be determined by the lecturer (titularis) and communicated via Toledo.